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Consumer behavior / Wayne D. Hoyer, Deborah J. MacInnis, Rik Pieters.
Author
Honey, Wayne D.
Published
Singapore : Cengage, 2018.
Call Number
658.8342 H867C 2018
Location
Songkhla
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Evaluating social media marketing : social proof and online buyer behaviour / Katarzyna Sanak-Kosmowska.
Author
Sanak-Kosmowska, Katarzyna.
Published
Abingdon, Oxon : Routledge, 2022.
Call Number
658.872 S197E 2022
Location
Songkhla
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Online consumer behavior : theory and research in social media, advertising, and e-tail / edited by Angeline G. Close.
Published
New York, NY : Routledge, 2017.
Call Number
381.142 O58 2017
Location
Songkhla
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